**Roca Group's Business Transformation With SAP**

Tecfai Editorial Team

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Post on Nov 15, 2024

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Roca Group Transforms its Business with SAP: A Journey of Innovation and Efficiency

The Roca Group, a global leader in bathroom and kitchen solutions, embarked on a transformative journey with SAP, aiming to streamline operations, enhance customer experience, and drive sustainable growth. This strategic partnership has proven pivotal in their digitalization efforts, leading to significant improvements across various facets of the business.

From Siloed Systems to Integrated Solutions

Prior to implementing SAP, Roca Group faced challenges stemming from disparate systems and processes. Information silos hindered collaboration and decision-making, leading to inefficiencies in operations and a lack of real-time insights. This presented a significant barrier to achieving their ambitious growth goals.

With SAP's integrated solutions, Roca Group achieved a paradigm shift. SAP S/4HANA, the company's chosen ERP system, unified various business functions including finance, supply chain, manufacturing, and human resources. This enabled real-time data sharing across departments, fostering a more collaborative and agile work environment.

Embracing Digital Transformation

The implementation of SAP went beyond simple system upgrades. Roca Group embraced a holistic digital transformation approach, integrating SAP solutions with existing technologies to enhance operational efficiency and customer experience.

• Streamlined Procurement: SAP Ariba enabled Roca Group to optimize procurement processes, reducing costs and improving supplier relationships.
• Enhanced Supply Chain Visibility: SAP SCM empowered the company to gain complete visibility into their global supply chain, ensuring timely delivery of products and minimizing disruptions.
• Improved Customer Engagement: SAP CRM provided Roca Group with a comprehensive platform to manage customer interactions, personalize communication, and enhance customer satisfaction.

Driving Sustainability and Innovation

Roca Group’s commitment to sustainability aligns perfectly with SAP's focus on environmental responsibility. Through SAP’s sustainability solutions, the company can track its environmental footprint, optimize resource usage, and contribute to a more sustainable future.

Furthermore, SAP's innovative technologies empower Roca Group to continuously improve its products and services. For example, leveraging SAP's predictive analytics capabilities, the company can anticipate customer needs and develop tailored solutions, driving product innovation and enhancing customer experience.

Benefits Beyond Expectations

The implementation of SAP has yielded tangible benefits for Roca Group, exceeding initial expectations:

• Increased Efficiency: Significant operational improvements with reduced cycle times and enhanced productivity.
• Reduced Costs: Streamlined processes and optimized resource allocation resulted in significant cost savings.
• Enhanced Customer Experience: Improved product quality, faster delivery times, and personalized customer service led to increased customer satisfaction.
• Data-Driven Decision Making: Real-time data insights empowered strategic decision-making, fostering a more agile and responsive business.

Conclusion

Roca Group's journey with SAP exemplifies the transformative power of digitalization in driving business growth and enhancing customer experience. By embracing integrated solutions and innovative technologies, the company has achieved remarkable success, solidifying its position as a global leader in the bathroom and kitchen industry. This case study showcases the crucial role SAP plays in enabling businesses to thrive in today's dynamic and digitally-driven world.